The Marketing Toolkit to Up Your Game

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Is your online marketing game strong? Generating leads and prospects can be a challenge when you’re busy running an MSP. Score big with our customizable marketing toolkit!

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Tools to build your own marketing campaign

You need to get the word out about your managed service offerings. How can you demonstrate your expertise online to attract new customers? We’re giving you 4 actionable tools you can use right away to build a simple marketing campaign – a content piece, landing page, social media assets and email templates.

How it works

The strategy

Start by running your campaign using the content piece in your toolkit, " 27 questions that will help you hire the best IT provider. " This guide focuses on a specific topic. It’ll help prospects choose the right IT provider for their business by asking the right questions. It’ll also position you as a go-to solution for companies that are looking for an IT professional they can trust.

Landing page

Add the landing page to your website. It’s designed to introduce your offer (the content piece) and boost conversions. This is where you show the value of your offer in exchange for a prospect’s information, such as their name and email address. We’ve included a specific call-to-action button that prospects can click on to download the offer.

Social media

Facebook, LinkedIn and Twitter are cost-effective ways to attract prospects to your content. Here’s where you can reach audiences and engage with them. Use our banners and posts to promote your offer. Don’t forget to encourage your team to share your campaign with their own networks!

Email

It’s time to start turning your leads into customers. We recommend following up with leads who download the content piece using our email templates. Take advantage of every opportunity and increase your sales!

The ultimate MSP marketing toolkit